Lilia Efimova points to Introducing New Ideas Into Organisations, in particular the collection of patterns [PDF, 454 kB].
This is 123 pages, so I’ve only just started to work through it, but on first reading it’s fascinating – you know the “ah ha” moment when someone codifies stuff that you’ve been doing intuitively…
Certainly I recognised many patterns here as things I and others have learned the hard way as ways of introducing our ideas into the daily life of the organisations we work with – and I think many of us will also be able to learn from it.
The patterns are grouped into the following categories:
Roles
Events
Keeping the Idea Visible
Dealing with Sceptics
Early Activities
Reaching Out
Convincing Others
Teaching and Learning the Idea
Long-term activities
I’m sure this will be a great resource for coaching – an inherent assumption of the NLP approach is that if you can identifiy the patterns under a successful piece of behaviour you can teach it to others.
